For this assignment you will need to start by selecting a style to design in. We will be testing your ability to replicate the styles of famous art movements.
This project was focused on learning about many of the major artistic and design movements through the ages. Our task was to select and learn about a certain design movement, do a bit of research on it, and emulate it in the design of a poster. The poster needed to be about a state, like you’d find in a travel agency or on a moving van. It had to include five symbols, the flag, the capital, and the motto for the state.
The state I chose was my home state of New York, where I was born and lived until my second birthday. The state is incredibly interesting to me, and I enjoy learning about it and visiting when I can (you can read more about it on my “About the Admin” page). My design style was based on the American Industrial Design movement, also called Art Deco. This design stemmed off of Art Nouveau, though it differs in that it embraces technology and industrial advances. One of the more notable aspects is the geometry and common shapes that are applied in the design. The movement flourished from the 1920’s and -30’s, hitting it’s peak in the 1940’s and waning towards World War II.
I had a clear idea of what I had in mind, going with the very geometric sunburst/spotlights style, similar to this or this. My original poster design seemed sort of empty. This is what I came to at first:
After review and a bit of guidance from Mr. Peregrina, I went back to the picture and added some more detail and made it look more inviting. The main goal I was going for was to make an inviting, interesting poster, something that said “come to New York!” I added some Broadway-style lights, rearranged and recolored some details, added geometric spotlight designs, and inserted the Empire State building and the Chrystler Building, both of which are heavily inspired by American Industrial Design (the Chrystler building was directly using that design style). Here is my finished product!